Lyle & Scott is a British heritage brand with a long-standing connection to football, fashion and subculture. We were tasked with designing unique promotional items to support the launch of their grassroots football campaign, alongside digital banner advertising to promote it online. The ‘Kits for Clubs’ campaign brings together timeless Lyle & Scott style with the community spirit of grassroots football, helping clubs look sharp whether they’re lifting trophies or simply playing for the love of the game.